About CRC
Owner of the business, Carolyn Roberson has a track record of delivering results in a commercial yet caring way, working with professionals and business-to-business organisations to enhance success in:
- Client Relationship Management (CRM).
The consultancy can review current approaches, conduct independent client satisfaction visits as part of an annual programme and on deal/project completions, conduct non-financial client due diligence, provide skills training and one-to-one coaching, analyse themes from client feedback and recommend future activity, facilitate client account planning and following through.
- Tenders, Pitches and Business Development
If you want to enhance your success through tenders and proposals, we can work with you to review current practices and win/loss rates, advise and work with you on live tenders, provide skills training and one-to-one coaching, prepare teams for pitches and presentations, undertake independent debriefs, and recommend better/best practice for your organisation.
The consultancy also specialises in advising on targetting and attracting prospective clients. We can review current practices and results, offer effective processes, provide skills training and one-to-one coaching, and undertake target pursuit debriefs.
- Strategic consulting.
Carolyn Roberson has a long track record of working with executive teams in facilitating and contributing to away days, strategic planning, and marketing/business development planning. We can review and comment on strategy and on the effectiveness of marketing activity currently in place.
With ever-changing dynamics in professional services, especially with the Legal Services Act, we can work with business to review their strategy and prepare for any mergers, acquisitions and major lateral hiring plans. We can undertake non-financial client due diligence as part of merger/acquisition plans, and work with management to plan, announce, implement and integrate merger/acquisition/lateral hire plans.
As business policies and ethics become increasingly important in client, tender and new business pursuit ambitions, we work with businesses to review policies and recommend ways to enhance their business-winning opportunities. We help businsses realise the extent of their current client, staff and community support and integrate this into key business policies such as a Client Care Policy and Corporate Social Responsibility Policy.
- Special projects.
Every business has special opportunities from time to time but not always the expertise in-house or the resource immediately available. CRConsultancy has a solid track record in including negotiating, designing and managing significant commercial partnerships, sponsorships, marketing campaigns and awards submissions. We invite you to look at the Commonwealth Games and Capital of Culture examples on this website.
Carolyn Roberson has UK and international experience and a number of national and industry awards. She has held Board roles as a professional director, in leading change and organisational development, in merger/lateral hire strategies, in originating a pioneering Client Care Programme, as Project Director of a 5-year relationship with Manchester’s 2002 Commonwealth Games, and in negotiating, securing and structuring a 4-year exclusive partnership with Liverpool's 08 European Capital of Culture.
If you are inspired by an energetic, passionate, commercially-minded, caring and results-oriented professional who recognises that time is precious and results are key, Carolyn Roberson Consulting can help you take your business where you aspire to go.
